Ubisoft confidently reports strong preorder numbers for Assassin's Creed Shadows, despite its challenging development and marketing. The publisher's latest financial report indicates preorders are on par with Assassin's Creed Odyssey, a top performer in the franchise.
CEO Yves Guillemot reinforces this optimism, emphasizing the company's complete focus on the game's March 20th launch. He highlights positive early previews praising the narrative, immersive experience, and the dual protagonist approach. Guillemot commends the development team's dedication to delivering the franchise's most ambitious installment.
Originally slated for a November release, Assassin's Creed Shadows faced two delays, landing finally on March 20th. The game carries significant weight for Ubisoft, representing a long-awaited Japan-setting, the first full Assassin's Creed title since 2020, and a crucial release for a company facing recent setbacks and investor concerns.
The promotional period has been marred by controversy. The development team issued apologies for historical inaccuracies in its depiction of Japan and unauthorized use of a historical recreation group's flag. Further, a collectible statue was pulled from sale due to its insensitive design. These issues, coupled with the delays, have fueled fan impatience.
