Adin Ross Recommits to Kick, Hints at "Bigger" Plans
Popular streamer Adin Ross has definitively ended speculation about his future, confirming his intention to remain on the Kick streaming platform indefinitely. Ross's recent absence from Kick, lasting several months in 2024, fueled rumors of a potential departure. However, his return last weekend, alongside fellow streamers Cuffem, Shaggy, and Konvy, marked a decisive shift. This comeback, following a livestream with Kick CEO Ed Craven on December 21, 2024, solidified his commitment to the platform.
Ross's move to Kick in 2023, after a Twitch ban, significantly contributed to Kick's rapid growth. While he enjoyed success in 2023, his 2024 hiatus sparked concerns, including speculation of a rift with Craven. These rumors have now been dispelled by Ross's public declaration to "stay for good."
Beyond his return, Ross teased "something even bigger" on the horizon. While details remain undisclosed, many believe this relates to his Brand Risk boxing events, a project he intends to expand with Kick's support. Given previous legal challenges with Misfits Boxing earlier in 2024, the success of future Brand Risk endeavors will be closely watched.
Ross's decision is a significant boost for both himself and Kick. The platform, co-founded by Bijan Tehrani, has ambitious goals, aiming to either surpass or acquire Twitch. With its current momentum and high-profile streamers like Ross, this ambitious target seems increasingly plausible.
