Marvel Rivals Shatters Steam Player Records with Season 1 Launch
Season 1: Eternal Night Falls has propelled Marvel Rivals to a new peak, exceeding 560,000 concurrent players on Steam. This record-breaking launch introduces a wave of exciting new content, captivating players worldwide.
The new season plunges players into a thrilling conflict against Dracula, who has imprisoned Doctor Strange and seized control of New York City. The Fantastic Four take center stage, with Mister Fantastic and Invisible Woman leading the charge. A substantial mid-season update promises the arrival of Human Torch and The Thing, further expanding the roster of playable heroes.
Beyond the character additions, Season 1 boasts fresh maps, including the iconic Sanctum Sanctorum and the bustling Midtown. Midtown serves as the backdrop for convoy missions, while the Sanctum Sanctorum is the exclusive battleground for the new Doom Match mode. This influx of new content demonstrates NetEase Games' commitment to attracting and retaining players.
NetEase Games' strategic approach to player acquisition includes generous giveaways. Players can earn free skins for Thor (via Midnight Features event quests) and Hela (through Twitch Drops). The Season 1 Darkhold battle pass also offers free skins for Peni Parker and Scarlet Witch, even without purchasing the premium version.
This success builds upon Marvel Rivals' earlier achievements, having already amassed 20 million players across PC, PS5, and Xbox Series X/S since its December 6, 2024 launch. The Season 1 launch strongly suggests this player base will continue to grow. The game's popularity is further evidenced by a Steam gift card contest rewarding players for sharing exciting gameplay moments on the game's Discord server. The future of Marvel Rivals looks exceptionally bright.