In a surprising turn of events, DC Studios Co-CEO James Gunn and the Peacemaker crew discovered Warner Bros. Discovery's decision to revert the streaming service's name back to HBO Max while filming promotional material for Season 2. Their reactions, captured on video, have become a source of amusement and confusion for fans and industry insiders alike.
The announcement that the streaming service, currently known as Max, would be reverting to its original HBO Max moniker this summer left many bewildered. This unexpected move was revealed by HBO's parent company, Warner Bros. Discovery, earlier today, prompting a flurry of reactions across social media and beyond.
The official X account for the soon-to-be-renamed Max shared footage of Gunn and Peacemaker star John Cena reacting to the news. In the video, Gunn and Cena are seen promoting Peacemaker Season 2, set to debut on August 21. As Gunn reads from a teleprompter, he stumbles upon the mention of HBO Max, expressing his surprise and confusion about the rebranding.
"That's good actually," Gunn remarks, seemingly pleased with the change despite not being aware of it beforehand. "We're calling it HBO Max – what? We're calling it HBO Max again?" The moment is further enlivened by comments from other crew members, including DC Studios Co-CEO Peter Safran, adding to the humorous confusion.
John Cena, on the other hand, appears to be well-informed about the rebrand. In his video, he's seen breaking the news to those behind the camera, adding a playful twist to the situation.
While some speculate that this could be an elaborate publicity stunt by the HBO Max team, the genuine reactions from Gunn and the crew provide a light-hearted look at the streaming service's latest rebranding effort.
Originally launched in 2020, HBO Max quickly became a go-to platform for a wide array of streaming content. The name change to Max occurred in 2023 following the merger of Warner Bros. and Discovery. However, after two years of adjusting to the new name, the company has decided to revert back to HBO Max, acknowledging its strong brand recognition.
As of now, no specific release date for the rebranding has been announced. While fans await further updates on both the streaming service's name change and the release of Peacemaker Season 2, they can explore other notable DC projects slated for 2025 and delve into the latest trailer insights for Peacemaker Season 2.